SWOT Analysis
Strenghts / Weaknesses / Opportunities / Threads

In a SWOT analysis you list all the strengths, weaknesses, opportunities and threads you can think of around an idea, an action, a decision, a plan, or a judgement of conclusions.

A SWOT analysis is used to:

• broaden ones scope on issues

• see different sides or perspectives of an issue

• reason more objectively

• weigh different views

• analize issues

• synthesize issues

• take action, make decisions, plan and judge